Geoffrey A. Moore
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by Geoffrey A. Moore
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Whether you're marketing innovative technological products or managing the people who do, this guide will help you maximize your company's success and profits....
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by Geoffrey A. Moore
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Here is the best-selling guide that created a new game plan for marketing in high-tech industries....
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by Geoffrey A. Moore
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From the world's leading high-tech strategist comes the definitive road map to help established companies create next-generation growth....
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